Client: Mortal Ventures || Mortal Hydration Launch | Shoot | Packaging

Formulated to Fight Death

Mortal Hydration is my own brand and now offered in conjunction with TheFeed.com. What started as a kombucha brand I worked to expand to a Sport Nutrition brand. Why? Because I love sport. We took what was great about the brand and evolved it with a nice wristband and brighter colors.
Then to make a real splash, to launch we did a the shoot all about that explosive, undeniable, absolute elation you get when you’ve gone all out, crossed the finish line and are done, dusted and worked.

Creative Director: Becca Schepps
Packaging: Becca Schepps & Anna Delaney
Illustration: Dan Evans
Director/Photographer: Emiliano Granado